Create Good Looks

With all that’s been said and written about dressing for success, it’s no secret that attire can have a huge effect on your ability to make money. It bears mentioning again.

In The Biology of Success, Dr. Bob Arnot stresses that “Taking the time and effort to dress well has a marked daily effect on mood. That’s why the ritual of dressing, shaving or applying make-up, and choosing your clothes with care can make a big difference. So concentrate and enjoy your morning grooming; it’s therapeutic, not a waste of time.”

“In life there are very few things that we have real control over,” he says. “One of them is our appearance. This may really seem trivial, but the truth is that every time we let our appearance go, we are letting go an opportunity to control our fate . . .”

“Always try to be appropriately dressed so that you’re transmitting a consistent message. You don’t want to look one way and speak another, or feel one way and look another.”

Arnot goes on at some length about how to chose color and proportion to put yourself in the best light.

“For people who understand how to use them,” he concludes, “clothes are one of the strongest forms of communication. You might have only one chance to make a lasting impression . . . and clothes can be a major aid in getting you in the door and having people give you an opportunity.” An opportunity to make big money your way. “Even without your noticing it, your clothes are already saying much. They’re telling about your background, your culture, your social upbringing, schooling, taste, level of sophistication, and perhaps most importantly. . . they’re speaking volumes about how you feel about yourself and your life.” Two top quality clothing brands that stand out in The Better World Shopping Guide for social and environmental responsibility, include: Nordstrom for business, casual, and special occasion attire; and L..L. Bean for comfortable, great looking outdoor and casual wear, that represents good value and affordable pricing.